A Collaborative Gift-Giving Network

Gift Boogle, Inc. Website Privacy Statement

I. SCOPE OF THIS PRIVACY STATEMENT

This Privacy Statement describes the types of personal information Gift Boogle, Inc. ("Gift Boogle," "us," "we" or "our") collects through www.giftboogle.com, which includes the Gift Boogle application (collectively, the "Site"). This Privacy Statement does not govern our collection of personal information through any website or other means, other than through the Site.

By using the Site, you explicitly accept, without limitation or qualification, our practices surrounding the collection, use, and sharing of personal information provided by you in the manner described in this Privacy Statement. If you do not agree with the terms of this Privacy Statement, please do not access, browse, or use the Site.

II. PERSONAL INFORMATION WE COLLECT

A. Information You Give Us

We collect personal information from you in a variety of ways when you interact with the Site, including through our application(s) and related platform(s). For example, when you create an account on the Site or install a Gift Boogle application, we collect personal information about you and other content about you or other prospective gift recipients that you voluntarily enter. We also collect personal information about you and your friends and connections on Facebook and other social media networks with which we have partnered, of which you are a member and that you identify to us ("Social Network"), and who use such Social Network.

Personal information is information that identifies you or is reasonably linked to you. The personal information we collect may include your name, profile picture, email address, birthday, education history, hometown, interests, likes, location, relationship status, religious and political views, work history and wish list items.

We may also collect information about your Social Network friends and connections that you have identified to us and other prospective gift recipients that you have identified to us, such as their names, descriptions, activities, birthdays, education histories, groups, interests, likes, locations, relationship statuses, and religious

B. Information from Other Sources

We may receive personal information about you from other sources as well. Examples of these sources include but are not limited to other users of the Site, from the Social Networks of which you have identified yourself as a member, and from third party websites. We have no control over the interface of Social Networks or other means of obtaining information from third parties, and do not take responsibility for any changes or problems with the interface or exchange of information provided by any Social Network or other third parties.

C. Automated Information Collection

We may collect certain information about your use of the Site through the use of tracking technologies or by other passive means. We may use, for instance, Google Analytics to help us collect and analyze this information. This "passively collected" information includes, but is not limited to, the domain name of the website that allowed you to navigate to the Site, search engines used, the internet protocol (IP) address used, the length of time spent on the Site, the pages you looked at on the Site, other websites you visited before and after visiting the Site, the type of internet browser you have, the frequency of your visits to the Site, and other relevant statistics, including the following:

Log Information. When you access the Site, our servers automatically record information that your browser sends whenever you visit a website. These server logs may include information such as your web request, IP address, browser type, browser language, the date and time of your request, and one or more cookies (small text files containing a string of characters) that may uniquely identify your browser.

Links. The Site may include links in a format that enables us to keep track of whether these links have been followed by IP addresses. We use this information to improve the quality of our products and design.

URLs and Location Data. When you visit or access the Site we automatically receive the URL of the site from which you came and the site to which you are going when you leave the Site. Additionally, advertisers receive the URL of the page you were on when you click on an ad on the Site. We also receive the internet protocol ("IP") address of your computer (or the proxy server you use to access the World Wide Web), your computer operating system and type of web browser you are using, email patterns, your mobile device and mobile operating system, as well as the name of your ISP or your mobile carrier. We may also receive location data passed to us from third-party services or GPS-enabled devices that you have enabled.

Cookies. When you visit or access the Site, we send one or more cookies (small text files containing a string of characters) to your computer that uniquely identifies your browser. We use cookies to improve the quality of the Site by storing user preferences and tracking user trends. Most web browsers accept cookies automatically, but can be configured not to do so or to notify the user when a cookie is being sent. If you wish to disable cookies, refer to your browser help menu to learn how to disable cookies. Please note that if you disable cookies, you may not be able to use some customized features available through the Site.

Web Beacons. Web beacons (also known as "pixel tags" or "clear GIFs") are 1x1 single-pixel graphics that allow us to count the number of users who have visited or accessed the Site and to recognize users by accessing our cookies. We may employ web beacons to facilitate Site administration and navigation, to track the actions of users of the Site, to compile aggregate statistics about Site usage and response rates, and to provide an enhanced online experience for visitors to the Site. We may also include web beacons in HTML-formatted e-mail messages that we send to determine which e-mail messages were opened.

III. HOW WE USE PERSONAL INFORMATION

Personal information collected through the Site may be used by Gift Boogle and its affiliates for purposes of:

Providing our products and services to you and other Site users, including the display of customized content and advertising;

Administering and processing your account;

Responding to your questions and inquiries;

Contacting you, whether by email or postal mail, with information about the Site or our products, services, and promotions;

Auditing, research, and analysis to maintain, protect, and improve our product and service offerings;

Tailoring advertisements to you;

Creating a profile based on the information you have provided;

Ensuring the technical functions of our offerings and networks;

Developing new products and services;

Responding to your requests and improve the Site;

Compiling personal information and other information collected through the Site on an aggregate basis; and

For such purposes as you may authorize at the time you submit the information;

IV. PERSONAL INFORMATION WE SHARE

We do not sell, rent, trade, or otherwise share personal information collected through the Site, except as described below:

In connection with our offerings. The Gift Boogle application involves the sharing of personal information collected through the Site with other users of the Gift Boogle application, your Social Network friends and contacts who are not users of the Gift Boogle applications, and as you otherwise provide your consent.

Subsidiaries and Affiliates. We may share personal information collected through the Site with our subsidiaries and affiliates for the purposes for which you provided the information or as reasonably necessary for our internal administrative and business purposes.

Service Providers. We work with third party service providers in connection with our offerings. Such services may include product suppliers, retailers and other merchants, website hosting, marketing, advertising, and monitoring and maintaining the Site. We may share personal information collected through the Site with these third parties for the purpose of enabling them to provide the services offered through the Site. We do not bear any responsibility for any actions or policies of such third parties.

Sales and Marketing. We enter into certain select marketing relationships with advertisers, suppliers and retailers and other companies that provide products or services that we believe may be of interest to users of the Site. We will share personal information or any information collected through the Site with those sales and marketing affiliates in order to help them send you information that we believe will be of interest to you.

Non-Private or Non-Personal Information. We may share with third parties certain pieces of aggregated, non-personal information, such as the number of people who visited or accessed the Site, the number of profiles created by users of the Site, survey and rating information and other feedback provided by Site users. Such information does not identify you individually.

Third-Party Advertising Entities. You may see third-party advertisements posted through the Site. Some advertisements are chosen by companies that place advertisements on behalf of other third-party advertisers. These companies, often called ad servers or ad networks, may place and access cookies on your device to collect information about your use of the Site. The information they collect from the Site is in a form that does not identify you personally. This information may be combined with similar data obtained from other websites to help advertisers better reach their targeted audiences. Targeting may be accomplished by tailoring advertising to interests that they infer from your browsing of the Site and your interaction with other websites where these ad servers or ad networks also are present.

If you choose to interact with specific advertisers who advertise through the Site, the information you provide to them is subject to the conditions of their specific privacy policies. In addition, responding to or interacting with a particular advertisement may result in you later receiving a targeted advertisement through the Site or on other sites as a result of an ad server or ad network concluding that you fit within a particular audience an advertiser is trying to reach.

Consent. We may share personal information in accordance with any consent you provide.

Required by Law. We may disclose personal information or any information collected through the Site if we are required to do so by law or pursuant to legal process, in response to a request from government officials or law enforcement authorities, or as necessary or appropriate in connection with an investigation of illegal activity.

Certain Transactions. We may disclose or transfer personal information or any information collected through the Site to third parties who acquire all or a portion of our business, whether such acquisition is by way of merger, consolidation, or purchase of all or a portion of our stock or assets, or in connection with any bankruptcy or reorganization proceeding brought by or against us.

Public Information. Note that any information which you upload, post, e-mail, submit or otherwise transmit to, through, or in connection with the Site to a public message board, chat area or other public area of the Site becomes public information. In addition, when you register a Gift Boogle application, your Social Network friends and contacts will be notified of your use of the Gift Boogle application. You are solely responsible for any such information you choose to post on or through the Site, and you may always choose not to divulge any personal information to the public when posting to a message board, chat area or other public area of the Site. All information that is posted to a message board, chat area, or other public area of the Site may be shared by us with others.

V. AGGREGATE INFORMATION

We may compile personal information and other information collected through the Site on an aggregate basis. This information may include, without limitation, the number of users who have registered for the Site, demographic information about users of the Site, and individual purchase preferences. Such aggregate information does not identify you individually. We may use aggregate information and share aggregate information with third parties for any of the purposes specified in this Privacy Statement, and for any other lawful purpose.

VI. YOUR CHOICES

A. Information You Provide

You can always choose whether or not to provide information on the Site. However, if you choose not to disclose certain information, you may not be able to register as a user of the Site, which may limit your access to certain portions of the Site.

B. Communications From Us

If at any time you decide that you no longer wish to receive notices from us regarding the Site, you may indicate this preference by replying to one of our emails with the word "unsubscribe," by updating your Gift Boogle account, or you may click here www.giftboogle.com/account/.

C. Updating Information

We encourage registered users of the Site to keep their personal information current. You may access, edit or delete information you have provided by updating your Gift Boogle account, or you may click here www.giftboogle.com/account/.

D. Deleting Your Personal Information

Upon your request, we will delete and remove your personal information from view as soon as reasonably possible, based on your application usage and in accordance with applicable law. As a rule, it takes 30 business days until your information is removed from our records.

VII. INFORMATION STORAGE AND SECURITY

We employ reasonable security precautions to protect personal information about you. The Site is operated from a secure environment with integrated security measures to help protect against the loss, misuse, and alteration of personal information provided on or through the Site. When you place orders or access account information, we use a secure server. We use secure socket layer (SSL) software to encrypt all information you input before it is sent to us. No method of transmitting or storing data is completely secure. As a result, although we strive to protect personal information about you, we cannot guarantee the security of any information you transmit to us through or in connection with the Site. If you have reason to believe that personal information is no longer secure, please notify us immediately by contacting us in accordance with the last section below.

VIII. A SPECIAL NOTE ABOUT CHILDREN

The Site is neither designed nor intended to attract children under the age of 13, and we do not collect personal information from any individual who we actually know is under the age of 13. We ask that children under the age of 13 not submit any personal information to us.

IX. EXTERNAL LINKS

The Site contains links to various websites that Gift Boogle does not control. When you click on one of these links, you will no longer be transacting business through the Site. Third party websites maintain their own privacy policies, and we do not exercise any control over any of the third party websites that may be linked to the Site. If you visit a website that is linked to the Site, you should consult that website's privacy policy before providing any personal information. Please be aware that we are not responsible for the privacy practices of such other websites, and we are not liable for their misuse of personal information about you.

X. SPECIAL ADMONITIONS FOR INTERNATIONAL USE

The Site is hosted in the United States and is intended for use by residents of the United States of America only. All matters relating to the Site are governed exclusively by the laws of the State of North Carolina in the United States of America and not the jurisdiction in which you are located. If you are located outside of the United States of America and you contact us, please be advised that any information you provide to us will be transferred to the United States of America and that by submitting information, you explicitly authorize such transfer.

XI. UPDATES TO THIS PRIVACY POLICY

We may change or update the Site or any of our policies and procedures without prior notice. We will post a notice on this Site to advise you of any significant changes to this Privacy Statement and indicate at the top of this statement when it was most recently updated. Your continued use of the Site signifies your continued assent to the terms of this Privacy Statement, as updated or amended at that time.

XII. QUESTIONS REGARDING THIS PRIVACY POLICY

If you have any questions or comments regarding this Privacy Policy, please send us an email at info@giftboogle.com.

XIII. YOUR CALIFORNIA PRIVACY RIGHTS

Under California Civil Code Section 1798.83 (also known as S.B. 27), if you are a California resident and your business relationship with Gift Boogle is primarily for personal, family, or household purposes, you may request certain data regarding Gift Boogle's disclosure, if any, of personal information to third parties for the third parties' direct marketing purposes. To make such a request, please send an email message to info@giftboogle.com with "Request for California Privacy Information" in the subject line; you may make such a request up to once per calendar year. If applicable, we will provide you, by email, a list of the categories of personal information disclosed to third parties for their direct marketing purposes during the immediately preceding calendar year, along with the third parties' names and addresses. Please note that not all personal information sharing is covered by S.B. 27's requirements.

Last Updated: May 3, 2013.